Join New Tricks Dog Food at the City of Ventura’s 4th of July Street Fair & Pushem-Pullem Parade on July 4, 2026.

We’ll be bringing our complete and balanced fresh dog food, healthy treats, Bark’cuterie, Dog Beer, Dog Wine, Treet Tacos, and more. Stop by to stock up on your pup’s favorites while enjoying one of Ventura’s largest community celebrations.

The annual event features hundreds of vendors, food, entertainment, family activities, and the beloved Pushem-Pullem Parade in the heart of downtown Ventura.